Jacob Piccolo
Jacob joined NOTW to serve something greater than himself and connect his faith to action. He brings creativity and personality to the team.
Award-winning filmmaker, slightly above-average pickleball player, professional cheese hater.
Our Purpose
More than a clothing start-up — a nonprofit mission to share Jesus and serve the community.
Not Of This World isn’t just a brand, it’s a mission. This project exists as a nonprofit because our purpose is bigger than selling clothes. We create faith-based apparel to share the message of Jesus, bring His light into everyday life, and be His hands and feet in the community.
Every shirt and hoodie is a step toward something greater — going into the streets, showing love to the hurting, and reminding people there is hope in Christ. When you wear Not Of This World, you join a movement to live out the Gospel and love your neighbour.
Support through apparel and donations helps build a community that uplifts those in need, inspires kindness, and reminds people they are never alone.
Wearable witness
Every piece is meant to be seen — bold enough to turn heads, rooted enough to point people back to Christ.
Founder
I founded Not Of This World Project because I wanted to create something that puts faith into action. The name comes from John 17 — followers in the world, but not belonging to it. From a Catholic perspective, that does not mean separating ourselves from the world around us. It means choosing to live differently, with love, compassion, humility, generosity, and a willingness to serve others.
Our goal is to give people a way to take the values we believe in and actually live them out — helping people experiencing homelessness, volunteering with local organizations, collecting donations, and showing up for someone who needs help.
Outside of NOTW, Jonathan is big on football, fitness, and finding the next challenge to take on. He played varsity soccer at Western and semi-professionally with FC London, and he’s working toward completing his first Ironman.
Leadership
Jacob joined NOTW to serve something greater than himself and connect his faith to action. He brings creativity and personality to the team.
Award-winning filmmaker, slightly above-average pickleball player, professional cheese hater.
Laura believes strongly in the NOTW vision and has watched the organization grow from the ground up. She wanted to be part of something bigger.
Loves travelling, reading, new experiences, and planning trips — sometimes before she has somewhere to go.
Kayla uses the gifts God has given her to help create positive change and serve the London community in meaningful, creative ways.
Passionate about working with people with special needs; loves music, drawing, and creating content.
Sarah believes being a disciple means serving others. She loves volunteering and sees NOTW as a way to live out her faith through action.
Loves travelling, arts and crafts, and turning a quick shopping trip into an adventure.
Rachael was inspired by the work NOTW does in the community. She is passionate about giving back, sharing the Gospel, and creating impact through service.
Plays three instruments, was a rhythmic gymnast, and knows more worship songs than she can count.